About Crunchyroll

WE HELP EVERYONE BELONG. IT’S OUR PURPOSE.

Founded by fans, Crunchyroll delivers the art and culture of anime to a passionate community. We super-serve over 100 million anime and manga fans across 200+ countries and territories, and help them connect with the stories and characters they crave. Whether that experience is online or in-person, streaming video, theatrical, games, merchandise, events and more, it’s powered by the anime content we all love.

Join our team, and help us shape the future of anime!

About the role

As Crunchyroll's Community Marketing Manager for Brazil, you will be an important player in our Audience Development team, tasked with expanding our online communities internationally. Your role involves implementing social media strategies in collaboration with regional teams to boost brand awareness and foster lasting connections with Brazil's anime and pop culture fans. You will oversee an external Social Media Agency and work with global marketing teams.

Manage an external social media agency to enforce Crunchyroll's strategies and preserve our brand voice in Brazil.
Enhance content formats on our channels to create buzz and impactful presence.
Provide access to tools, content, insights, and data, promoting the development of best practices in social media through experimentation.
Conduct detailed regional social media analytics to identify strategic opportunities and challenges.

In the role of Community Marketing Manager, you will report to the Lead of Social Media - LatAm. We are considering remote applicants based in Brazil.

About You

5+ years of experience in social media marketing, community marketing, or brand management.
Experience managing people and agencies/vendors.
Experience with project management
Experience leading successful, creative campaigns.
Experience using analytics and an understanding of major social media platforms.
Paid media knowledge across social platforms.
Understanding of latest social media trends and culture, knowing how to evaluate and sensitively harness them while maintaining brand safety and values.
Familiarity with social media management tools (e.g. ListenFirst, SocialBakers, Sprinklr)
You are fluent in Portuguese & English.
Knowledge of anime and fandom communities.
Experience working with international teams.
Experience with GTM strategies for social media platforms.
Experience leading original content and video projects.
Experience with Wrike or similar project management tools.
Professional experience working for entertainment or digital media brands.
Entry level Spanish language skills

About The Team

Crunchyroll’s Audience Development team manages our social media, editorial, multimedia projects, influencer activations, and more! The social media team oversees one of the entertainment industry's largest social media networks, with millions of followers across every major platform and growth beyond industry standards.

#LifeAtCrunchyroll #LI-remote

About our Values

We want to be everything for someone rather than something for everyone and we do this by living and modeling our values in all that we do. We value

Courage. We believe that when we overcome fear, we enable our best selves.
Curiosity. We are curious, which is the gateway to empathy, inclusion, and understanding.
Service. We serve our community with humility, enabling joy and belonging for others.
Kaizen. We have a growth mindset committed to constant forward progress.

Our commitment to diversity and inclusion

Our mission of helping people belong reflects our commitment to diversity & inclusion. It's just the way we do business.

We are an equal opportunity employer and value diversity at Crunchyroll. Pursuant to applicable law, we do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

Crunchyroll, LLC is an independently operated joint venture between US-based Sony Pictures Entertainment, and Japan's Aniplex, a subsidiary of Sony Music Entertainment (Japan) Inc., both subsidiaries of Tokyo-based Sony Group Corporation.

Questions about Crunchyroll’s hiring process? Please check out our Hiring FAQs: https://help.crunchyroll.com/hc/en-us/articles/360040471712-Crunchyroll-Hiring-FAQs

Please beware of recent scams to online job seekers. Those applying to our job openings will only be contacted directly from @crunchyroll.com email account.

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Community Marketing Manager - Brazil