Role Demands:
The Field Manager is responsible for ensuring that the assigned sales/execution/operations objectives across entire allocated geography are met. This is a position that involves supervising the entire Field/Operations/sales team of the Project in allocated regions. The role is accountable for the day-to-day Performance as per the agreed KPIs in the territory assigned in accordance with overall company policy. Major parts of the day-to-day activities includes driving Sales KPIs, Operational efficiencies with focus on delivering Top line and Bottom line targets. The role would also ensure seamless Distribution/Retailer Channel management/B2C Business and Client relationship management.
Summary:
- Achieve month-wise sales objectives in his/her area– Overall Volume, GSV and NSV Target
- Proven track record in B2C/Retail sales of lubricants, grease and has adequate techno commercial acumen.
- Technical understanding Planning and execution of Company's Sales Targets at state/Region Level.
- Maintain and Retain Existing Accounts
- Day to day Client Interactions and share operational feedback.
- Efficiently manage distribution channel, leveraging growth opportunities in assigned territories. Manage and Support Sales Team at allocated location & Lead Execution Metrics.
- Inventory management at DB with market insights.
- Ensuring Maintenance of PDS (Product Data Sheets) & MSDS (Material Safety Data sheets) of all products running in the shop floor
- Conduct regular promotional events and campaigns as per client requirements
- Deliver Sales KPIs, drive operational efficiencies and focus on delivering Top line and Bottom-line targets
- Review Weekly activities of the territory to ensure execution of the highest standards.
- Visit markets regularly with Field Team, Supervisors and Marketing Representatives to improve performance standards. Identify improvement area & plan training / coaching need for his / her team
- Manage Sales Operations including adherence to PJP call cycles, exception reporting, maintaining point of purchase standards, implementing cycle plans and promotional grid
- Ensure 100% Manning and keep Attrition within specified limits.
- Promote culture of growth and engagement within the team.
Experience:
- Experience of B2C/Industrial Sales (Automotive OEMs Accounts)/(FMCG business)
- Working knowledge of the Lubricants industries from a technical standpoint
- Technical know how about lubricant formulations
- New Channel/ Distribution Development
- Competition Analysis
- 3 to 4 years, of which last 1 to 2 years minimum owning Business Operations for one or multiple accounts within GT domain.
- Including Rural markets. A combination of Business Operations and Sales/BD experience over the career span
Reportees: Team Leaders
Reporting to: Regional Field Manager