As a Webmaster , you will play a crucial role in managing and enhancing our online presence. You will collaborate with external agencies for both design and development tasks, ensuring that our website reflects the dynamic nature of our industry and engages our target audience effectively.
Responsibilities:
- Work closely with external design and development agencies to plan, execute, and monitor website projects.
- Manage the day-to-day operations of the website, including content updates, bug fixes, and performance optimization.
- Implement best practices for SEO (Search Engine Optimization) and SEM (Search Engine Marketing) to improve website visibility and traffic.
- Monitor website analytics and generate regular reports to track key performance indicators (KPIs) and identify areas for improvement.
- Collaborate with internal teams, including marketing and product development, to ensure website content aligns with brand guidelines and business objectives.
- Stay updated with industry trends and technological advancements to recommend innovative solutions for website enhancement.
- Conduct A/B testing and user feedback analysis to optimize website usability and conversion rates.
- Ensure website compliance with legal and regulatory requirements, including data privacy and accessibility standards.
Qualifications:
- Bachelor's degree in Computer Science, Web Development, or a related field.
- Proven experience (X years) as a Webmaster or similar role, preferably in a tech industry environment.
- Proficiency in web development languages and frameworks (e.g., HTML, CSS, JavaScript, PHP).
- Strong understanding of content management systems (CMS) and web analytics tools (e.g., Google Analytics, Adobe Analytics).
- Experience working with external agencies for website design and development projects.
- Knowledge of SEO/SEM best practices and digital marketing strategies.
- Excellent project management and communication skills.
- Ability to work independently and collaboratively in a fast-paced environment.