Job Category: Marketing
Division: Nutrition & Wellness
Location: UK, Manchester
Job Type: Full-time
THG is a fast-moving, global technology business that specializes in taking brands direct to consumers. Our world-class proprietary tech and infrastructure powers our extensive portfolio of beauty, nutrition, and lifestyle brands and is now helping drive exponential growth of our clients’ brands globally.
We’re powered by a global team of over 7,000 ambitious people around the world. Our culture is fast-paced and entrepreneurial, it’s this DNA that has supported our incredible growth.
We’re always looking for individuals that can bring fresh and innovative thinking to THG, and play a part in driving the group forward on its exciting journey. So, if you’re ready to take the next big step in your career, challenge yourself every day and evolve with the world around you, THG is ready for you.
THG Nutrition & Wellness is home to some of the best-loved and most trusted names in wellbeing and nutrition, including Myprotein, the world's largest online sports nutrition brand, its family of brands, Myvegan, Myvitamins, and MP Activewear.
We want to be the world's most empowering health movement, championing everyone to live healthier, more active lives. Our brands and people exist to break boundaries, to power and empower those who want more. We break conventions, we’re a force for good, and we keep it real. These are the values that drive us through every day.
Everything we do is done in-house, from manufacturing and new product development to content creation, e-commerce, marketing, and logistics. This means we’re perfectly positioned to deliver to our vision and keep our place at the top of a fast-moving, global industry.
Role: DACH Influencer Executive
Territory: DACH
Reporting to: Influence Manager
Job Location: THG HQ (WA15 0AF) Manchester - Office based
Responsibilities:
- Support the Influencer Manager on maintaining the German influencer program growth.
- Reporting on German influencer performance on a weekly/bi-weekly/monthly basis.
- General German influencer program maintenance - includes ensuring links, offers, and reporting is up to date for all communications.
- Identify opportunities for Myprotein to partner with new talents in Germany to help grow the global influencer program and identify as well as execute key recruitment strategies.
- Work with internal stakeholders to plan, develop and execute influencer campaigns targeting the German market, considering the current German fitness industry and social media trends.
- Oversee invoicing and payment of German influencers through a monthly PO.
- Encourage greater collaboration between German influencers across brands and across different marketing channels.
- Support the events, content, and product teams to maximize the current influencer partnerships with a focus on German influencers.
Minimum Qualifications:
- Degree Qualified (Preferred).
- 1+ year experience in marketing (preferred).
- A genuine interest in health, wellbeing, fitness, and an ambition to be at the forefront of German influencer marketing.
- Fluency in German.
- An understanding of how influencers can play a key role in building brand awareness, affinity, content creation, and driving commercial value for brands.
- Deep knowledge of current and emerging German social media platforms including but not limited to Instagram, Facebook, YouTube, TikTok, etc.
- Outstanding communication, negotiation, and organizational skills.
- A proactive self-starter with a problem-solving attitude and the ability to meet deadlines.
- Knowledge of the German fitness industry and social media trends.
What’s on offer:
- Discounts across THG Brands and access to the on-site shop.
- Company Doctor.
- Pension.
- 25 days holiday + bank holidays.
- Birthday off.
- Onsite gym.
THG is committed to creating a diverse & inclusive environment and hence welcomes applications from all sections of the community.
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