Social Media Executive

Time Out Group Plc • Council of the City of Sydney, New South Wales, Australia • 3d ago

Title: Social Media Executive

Location: Sydney, Australia

Department: Content

Role overview

Time Out Media is seeking a dynamic and creative Social Media Executive to support our social media efforts in Australia. In this role, you will assist in developing and implementing social media strategies to drive follower growth, brand awareness, and engagement on platforms such as Facebook, Instagram, X, TikTok, and others. This position involves managing the social media accounts for Time Out Sydney, Melbourne, and Australia. You will collaborate closely with editorial and commercial teams to ensure a cohesive and engaging social media presence.

Responsibilities

Assist in developing and executing social media strategies to boost follower growth, engagement, brand awareness, and website traffic.
Help manage and maintain a social media content calendar to ensure timely and relevant posts.
Create and curate engaging content for Time Out APAC's social channels, including written posts, images, and videos.
Schedule and optimize the posting of social media content to maintain a consistent and engaging presence.
Support paid campaign strategies to meet client and commercial goals.
Participate in social media initiatives, including brainstorming, presenting, filming, and editing video content.
Assist in generating social media reports and audits to evaluate performance and adjust strategies based on data-driven insights.
Help develop relationships with KOL collaborators and partnerships to enhance content and engagement.
Curate User-Generated Content (UGC) to foster community engagement and brand loyalty.
Collaborate with internal teams, including editorial, creative, commercial, and events.

Skills:

At least 1-2 years of experience in social media management, preferably in the media or entertainment industry.
Strong understanding of social media platforms, algorithms, and trends.
Basic skills in content creation, including graphic design and video production/editing.
Demonstrated ability to engage and grow a social media audience.
Experience in supporting paid social media campaigns.
Strong analytical skills for data analysis and reporting.
Excellent communication and collaboration skills.
Creative thinker with a passion for social media and city life.

Benefits & Perks

Opportunity to join an award-winning market leader in digital publishing.
Unlimited opportunities to explore and experience your city.
Work alongside a team of like-minded individuals who are as passionate as you are.
Flexibility to shape your own schedule and work from anywhere.
Access to exclusive events and experiences.
Birthday Leave.
Employee Assistance Program.
Learning & Development opportunities.
Paid Parental Leave.
Dog-friendly offices in Melbourne and Sydney.
Celebrations - we’re big on celebrating and shouting out about great work.
Team bonding and social activities.

What we look for in a candidate

Be commercially astute.
Either have experience at or want to dive headfirst into a fast-paced transformative company in pursuit of excellence.
Think globally.
Have excellent communication and relationship-building skills.
Have a high sense of ownership, urgency, and drive.
Be a team player.

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