Base Location: Kerala
Minimum Qualification: MBA
Preferred Years of Experience: 4 - 7 years
Key Result Areas
Tapping Business potential for the Region
- Footfall generation- Ensures execution of the footfall generation plan and monitors quality
- Store business plan inputs
- Competition Mapping- Compiles the competition information (sales, offer & merchandise) and validates between locations / markets. Builds up a picture of emerging threats / opportunities.
- Business development- Generate leads for Regional Manager in terms of business potential and scope for newer stores
Franchisee Management
- Key relationship manager with the franchisee on operational aspects and ensuring compliance on standard operating procedures etc.
- Encouraging investment from franchisees
Merchandize Management
- Undertakes regular store visits and recommends merchandise changes, if required, and points out the gaps
Store Operations
- Monitor store opening timelines
- Monitor operations & Ensure compliance adherence wrt Cash management, Stock Management, Cost management, housekeeping, staff attendance.
- New Store opening- Responsible for recruitment and managing store opening checklist
- Standard Operating Procedures Compliance: Undertakes regular store audits and points out the gaps
- Rectifies and maintains store standard
Understanding Consumer needs
- Information Collection- Ensure compliance to the procedures and a high rate of registration.
- Information Analysis- Understand the difference in the consumer make up between stores and utilize that knowledge to help the business customize its strategies for the stores
- Develop rapport with top customers (approx. 20) of every store.
Team Management
- Recruitment- Hire Store Manager under Reginal Manager’s guidance
- Store manager quarterly appraisal/ performance review
- Motivate and engage the team at the stores
- Sales Targets- Sets weekly targets for the stores in line with trend of the market, expectations of business from his area and store team's views
- Spend Budget- Compliance monitoring, set monthly spends.
- Training- To work with Customer Care Associates / Store Managers to improve specific skill area. Cross transplant skills across stores. Ensure compliance to the training calendar
