Job Summary:
We are looking for a dynamic Social Media Marketer who can manage both organic social media and advertisements to enhance our brand presence and generate leads.
The ideal candidate will have a proven track record of managing successful social media programs in a corporate environment and possess a deep understanding of the latest marketing trends and best practices.
This opportunity represents a career path for a social media expert to evolve into a growth marketer within a fast-growing global analytics and AI company.
Key Responsibilities:
Social Organic:
- Generate compelling social media content and perform timely execution that helps grow followers, engagement, and social traffic.
- Develop comprehensive social media strategies that align with corporate goals.
- Reporting Structure: Report monthly to the Marketing Head.
Social Paid:
- Plan and execute Ads as a part of larger GTM/ABM campaigns for targeted lead generation.
- Deliver campaign analytics, including the key metrics for different stakeholders.
- Liaise with SPOC and internal team to form integrated strategies.
Planning and Management:
- Brainstorming and collaborating with a larger marketing team for a wide mix of activities.
- Assisting in building integrated marketing plans for various objectives such as webinars, hiring drives, whitepapers, and specific account-based goals.
- Overseeing assigned campaigns by closely working with content, design, website, and email resources to ensure smooth execution across various channels.
Knowledge / Competency / Skills:
- 6-8 years of experience in social media management, preferably within the B2B technology space.
- Proven experience managing both organic social media and paid campaigns on .
- Excellent written and verbal communication skills.
- Creative mindset with the ability to leverage technology to create compelling social content.
- Experience with marketing automation tools like HubSpot and Google Ads would be a bonus.
- Ability to work independently and collaboratively in a fast-paced environment.
If you have a passion for marketing and making a real impact on growth of a business and are ready to take your career to the next level, we encourage you to apply for this exciting opportunity.