Job Title: Sr. Marketing Analyst
Location: Remote
Duration: Full time
Must Have:
Responsibilities
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Analytics and Insights: Analyze data to answer key business questions about revenue, market opportunities, and customer behaviors.
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Business Insights: Provide actionable insights that drive business improvements and strategic decisions.
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Data Strategy: Develop and implement strategies for managing and using data effectively.
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Data Hygiene: Ensure data in Salesforce and other systems (e.g., CRM, ERP, and marketing automation platforms) is clean, accurate, and enriched for reliable use.
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Dashboard and Reporting: Create dashboards and reports in Salesforce to help executives understand key metrics.
Qualifications and Skills
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Professional Experience: 5+ years of experience in a Marketing Analyst, Commercial Analyst, or related role, supporting marketing and sales teams.
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Technical Proficiency:
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Proficient in analytics tools such as Salesforce, GA4, Looker Studio, BigQuery, and PowerBI.
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Experienced with email marketing measurement tools, A/B testing/multivariate testing, and social media analytics.