Job Description
Wouldn’t you love to lead the execution and further develop our new marketing planning formula? Stop searching, we have the right opportunity for you!
As Local Integrated Media Manager, you will play a key role to develop and execute media strategy in MEA and measurethe performance.
1.Coordinate media briefing, KPI setting and reporting for media campaigns in MEA across touchpoints with the OESP (owned-earned-shared-paid) planning mindset.
2.Lead the local campaign planning process by planning key steps, coordinating the relevant stakeholders to ensure an excellent OESP execution.
3.Support Brand Manager to prepare integrated briefing and identify relevant channels specialists to attend briefing session and to respond to brief.
4. Manage social media and youtube channels for MEA, monitor performance and content calendar execution.
5. Set up the Performance Marketing agenda, establish and drive After Action Review process and provide KPI analytics.
6.Actively work with Global Media Team across channels and touchpoints
7.Coordinate media, social media and creative agencies, provide sparring and regular evaluation
Play your part in our team succeeding
Local Integrated Media Manager will join the local marketing team sitting in Dubai. Our team consists of different functions (Brand, Shopper, Ecommerce, Planning, Media, Brand Relation and Digital Communication). The team is responsible for marketing and campaign Planning from local strategy to execution, setting a clear tone of voice for LEGO® Brand and building the long lasting relationships with our consumers and shoppers. The role will sit in local Marketing dept and will be responsible for leading the implementation of Media Strategy and Performance Tracking in the Middle East and Africa.
This is a unique role in the industry that will empower you to help shape the future of the LEGO Brand and help more children around the world learn through play.
Do you have what it takes?
Applications are reviewed on an ongoing basis. However, please note we do amend or withdraw our jobs and reserve the right to do so at any time, including prior to any advertised closing date. So, if you're interested in this role we encourage you to apply as soon as possible.
What’s in it for you?
Here is what you can expect:
Family Care Leave - We offer enhanced paid leave options for those important times.
Insurances – All colleagues are covered by our life and disability insurance which provides protection and peace of mind.
Wellbeing - We want our people to feel well and thrive. We offer resources and benefits to nurture physical and mental wellbeing along with opportunities to build community and inspire creativity.
Colleague Discount – We know you'll love to build, so from day 1 you will qualify for our generous colleague discount.
Bonus - We do our best work to succeed together. When goals are reached and if eligible, you'll be rewarded through our bonus scheme.
Workplace - When you join the team you'll be assigned a primary workplace location i.e. one of our Offices, stores or factories. Our hybrid work policy means an average of 3 days per week in the office. The hiring team will discuss the policy and role eligibility with you during the recruitment process.
Children are our role models. Their curiosity, creativity and imagination inspire everything we do. We strive to create a diverse, dynamic and inclusive culture of play at the LEGO Group, where everyone feels safe, valued and they belong.
The LEGO Group is highly committed to equal employment opportunity and equal pay and seeks to encourage applicants from all backgrounds (eg. sex, gender identity or expression, race/ethnicity, national origin, sexual orientation, disability, age and religion) to apply for roles in our team.
Research shows that women and people from different underrepresented backgrounds often only apply for a job if they meet 100% of the listed qualifications. If you dream of being a part of our team and you meet many, but not all of our listed qualifications for this role, please apply.
The LEGO Group is fully committed to Children’s Rights and Child Wellbeing across the globe. Candidates offered positions with high engagement with children are required to take part in Child Safeguarding Background Screening, as a condition of the offer.
Thank you for sharing our global commitment to Children’s Rights.
Just imagine building your dream career.
Then make it real.
Join the LEGO® team today.
