About Maslow s

Our ethos is inspired by Maslow's hierarchy of needs. We use a holistic approach to hospitality to create carefully considered spaces that are exquisite yet unpretentious, centered on helping people connect to what matters to them. We currently operate two members clubs. 1 Warwick in Soho and Mortimer House in Fitzrovia.

Key Purpose

The overall purpose of this role is to enrich the brand, culture and community for Maslow s by executing an inspiring annual programme of member events, brand partnerships, and coordinating PR opportunities requested by our PR agency.

KPIs

Coordinate between 20-50 events per month.
Member attendance, satisfaction and interest in the Member s Culture & Events Programme.

Key Responsibilities

Programming & Events:

Deliver successful events across member programming and PR in collaboration with the operations team.
Coordinate and own the monthly Culture & Events Programme for our member houses, including between 8-16 events per month, reflecting brand values, and growing member engagement and awareness.
Coordinate and own 4 large-scale seasonal member events per year e.g., Valentines, Christmas, Birthday party.
Research and source suitable event suppliers to deliver the Culture & Events Programme to spec and budget based on monthly, quarterly and annual event planning.
Brand representative for member and PR events as a liaison and to ensure marketing deliverables are met.
Monthly and quarterly reporting on member event engagement, plus proactive recommendations of how to improve each event in future.

Marketing:

Coordinate and be in-house liaison for PR agencies, creators and media contacts, providing them with what they need to execute the media and press strategy.
Develop and explore partnership enquiries and local initiatives.
Produce digital partnership communications on internal channels.
Support the Brand Marketing Manager with content creation across paid and owned channels for membership and private hire.
Support the Brand Manager with photoshoots and content creation (note experience with Canva or other creative software tools is not expected but desirable).

Note: Member and Brand Partnership events do also occur outside of the normal working day and this role is expected to work flexibly to 40 hours a week, to cover priority events in the evenings and ad hoc at the weekend.

Mortimer House

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