Sustainability Marketing Manager
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Locations: London, UK
Time type: Full time
Posted on: Posted 12 Days Ago
Job requisition id: JR_6259
Let’s be #BrilliantTogether
ISS STOXX is seeking an experienced UK-based marketing professional to support the growth of our ESG business. This person will help with marketing and client engagement for the ESG business with a focus on positioning the company as a leader in decision-useful, transparent, and trusted ESG data, research and analytics and generating new marketing qualified leads.
Responsibilities
Plan and execute carefully considered go-to-market strategies and marketing campaigns/activities. Equal attention and due diligence to be applied to both near-term lead generation, including cross- and upselling, and mid/long term awareness building and growth.
Ensure the marketing activities are fully aligned to the ISS ESG business plan. Contribute to the ESG marketing plan.
Collaborate and partner with colleagues in the various businesses and functions (e.g., Research, Product, Sales, Client Success, Marketing, etc.) to support the ESG marketing plan and sales goals.
Responsible for deploying a mix of both traditional and modern marketing tactics, consciously selected for efficacy. Also responsible for helping enhance our digital marketing capabilities. Includes enhancement of social media presence, performance marketing (inc. email marketing), digital advertising, etc.
Responsible for deepening client understanding to continually improve marketing planning, engagement and optimize ongoing marketing performance including segment and user-based marketing.
Collaborate with marketing partners to evolve client and prospect communications to increase impact.
Collaborate with the communications team to raise brand awareness through traditional media channels and enhance social media presence.
Responsible for reporting marketing ROI and making recommendations for future marketing / lead generation initiatives.
Requirements
University degree in marketing or a related field
Substantial experience in leading brand and B2B multi-channel marketing programs
Relevant Financial Services industry experience strongly preferred with focus on managing financial products & services. ESG / sustainability experience preferred.
Experience with stakeholder engagement coupled with exceptional communication and writing skills.
Strategic thinker and problem solver with deep commercial awareness. Proven background in developing effective, client-focused creative solutions married to data-driven brand and marketing programs.
Experience with sales enablement and/or marketing technology platforms (e.g. HubSpot) including demonstrated success analyzing and presenting data from platforms to guide future action. Analytical and results-oriented.
Able to work at both strategic and tactical levels, generate innovative ideas and manage the execution of campaigns and projects that span multiple teams.
Self-starter with entrepreneurial mindset - proven proactive track record.
What you can expect from us
Our people are the moving force behind ISS STOXX. We are dedicated to hiring the best, most talented people in our industry and empowering them with the resources and support to enhance their career, health, financial and personal well-being. We are committed to fostering, cultivating, and preserving a culture of diversity and inclusion. We are invested in our people and are working every day to ensure a diverse, equitable, and inclusive workplace.
Let’s unite, collaborate, and inspire one another. Let’s be #BrilliantTogether .
About ISS STOXX
ISS STOXX GmbH is a leading provider of research and technology solutions for the financial market. Established in 1985, we offer top-notch benchmark and custom indices globally, helping clients identify investment opportunities and manage portfolio risks. Our services cover corporate governance, sustainability, cyber risk, and fund intelligence. Majority-owned by Deutsche Börse Group, ISS STOXX has over 3,400 professionals in 33 locations worldwide, serving around 6,400 clients, including institutional investors and companies focused on ESG, cyber, and governance risk. Clients trust our expertise to make informed decisions for their stakeholders' benefit.
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