Location: London, United Kingdom
Salary: 45k | Ref: 35949
Looking for a candidate familiar or with experience on iGaming (sports betting / casino) products stepping into a senior role with an expectation on delivering profitable results.
Key responsibilities:
• Take responsibility for designated markets, managing the paid social channels. Tasks include developing creative, publishing assets, targeting set-up and reporting results on daily and weekly periods.
• Working with digital marketing managers globally to help plan, deliver and execute successful monthly, quarterly and annual marketing plans for Paid Social channels.
• Coordinate with digital marketing and marcomms/creative teams to produce creative assets including visual images and video plus copywriting.
• Analyse successful ads to recommend and initiate A/B testing models in multi markets across different platforms
• Measure campaigns in line with CPA and CLV targets. This includes bottom of funnel customer acquisition campaigns and higher funnel campaigns which are evaluated on softer brand related metrics.
• Review competitor paid social ads on a weekly basis for inspiration and insights related to what you do and present quarterly insights to relevant stakeholders.
Who are we looking for:
• Strong communication and presentation skills, with the ability to articulate complex concepts to diverse stakeholders.
• Experience working with Tableau or digital visualisation tools.
• Experience using Appsflyer.
• Sound understanding of Paid Social platforms (Meta/X/Snap) and their features (Advantage+)
• Familiarity with Microsoft products to report results – Excel, Powerpoint and Word.
• Experience working with multi-nationals with the ability to assimilate relevant cultural and regulatory differences.
• Confident, seeks initiative and bold to try new things.
What’s in it for you:
• 24 days annual holiday, plus additional days after 3 years’ service
• Work to life balance: 3 days in office, 2 days working from home
• Competitive salary + annual bonus (after completion of probation)
• Free private healthcare, life insurance cover and pension after successful completion of probation
InterGame is the only monthly magazine covering the international coin-op amusements and gaming industry.
InterGaming is the leading magazine covering the international land-based casino and gaming industry.
Published bimonthly, iNTERGAMINGi is the leading publication for the growing international online gaming industry.
An extensive annual buyers’ directory with more than 1,500 suppliers listed in the coin-op, casino and iGaming sectors.
All the latest innovations for children in the indoor play, edutainment, outdoor adventure and simulation sectors.
Coin-op Community covers the latest news for the UK’s amusements, attractions and leisure sectors.
Sign up for the latest news
in your sectors
Pay-to-play
Casino
iGaming
Email address
Sign up for the latest news
in your sectors
Pay-to-play Casino iGaming Email address I am over 18 years old and have read, understood and agree to InterGame’s Privacy Policy .
Not now
#J-18808-Ljbffr